Want clients? Be helpful and do good
“Be helpful and do good” is a deceptively simple strategy: just go out and help people, and clients will find you. (Just don’t forget to make it easy to be found!)
Historians need to stop obsessing over writing books
Why are historians so obsessed with writing books?
Now that I’m on my second quarter of a PhD program in the History of Science, I am continuing to think about why I am doing this and what history (and History) has to offer, both to me and to the world at large. One concern I already have is with the apparent obsession with the book as the primary mechanism of disseminating the work of historians.
Moving away from traditional publishers
As I noted a few days ago, there has been increasing attention to the idea of authors moving away from traditional publishers when it comes to e-books. Here’s more from the New York Times about one author doing just that: Ever since electronic books emerged as a major growth market, New York’s largest publishing houses have worried that big-name […]
Evolution vs. Revolution: Overcoming Resistance to Change
Image via CrunchBase Speaking in the context of technology, Michael Crandell at GigaOM writes: Take yourself back for a moment to 1990, to the era of dueling operating systems: OS/2 and Windows. At the time, many people still used MS-DOS, and Windows was new (and klunky). Microsoft had cooperated with IBM to create OS/2 to overcome […]
Random House Disabling Kindle Speech
Image by Getty Images via Daylife Random House now disabling text-to-speech function of Kindle e-books: Random House has thrown the dreaded “kill switch” on about 40 of its titles, including authors such as Toni Morrison. Cory Doctorow adds some background: Back in February, the Authors Guild, a lobby group representing less than 10,000 writers, argued that […]
Six Small Marketing Steps
Right now, as you read this, someone out there needs the service you provide. — Aviva Cuyler, Small Marketing Steps with Big Impact from GPSolo Magazine I recommend you read through this whole article, which has a good deal of useful details and suggestions, along with “action items” for each topic. The focus is on marketing […]
Employees Will Find Ways to Route Around Corporate Firewalls
Study: Employees Will Find Ways to Route Around Corporate Firewalls — ReadWriteWeb: The study also found that users will go to great lengths to route around corporate networks and often use tools like Gbridge, encrypted tunneling applications, and various private and public proxy services to circumvent security protocols, corporate firewalls and filtering mechanisms. Companies are spending a lot […]
click on x to hide
